Mizuki

Website Redesign and Marketing

Before we started working on Mizuki’s website redesign, we were in charge of their seasonal updates when new collections were launching. We would edit the new campaign images, create all the new product pages, and design the placement of the images on the website.

One of the first things we discussed with the Mizuki team was to update the logo. They loved the original logo we design for them long ago but had difficulties and complaints with partnering brands about their weight and visibility of the logo.

The original website was formatted to serve as a brand editorial but once Mizuki decided it was time to redesign their website we wanted to make it for e-commerce focused while still heavily incorporating their seasonal campaign imagery.

Before

After

Previously, Mizuki didn’t do email marketing so once we redesigned their website we also decided to create email campaign for them to start sending and used the editorial formatting that make the brand feel very high fashion and luxurious.